The World Umpire Association (WUA), which is union that represents MLB umps, rebranded as the Major League Baseball Umpires Association (MLBUA), and became the fifth of the "big five" professional team sports to have a major online presence through websites and social media.
MLB umpires join officials from the NBA, NFL, NHL, and MLS as becoming more transparent to the public. Granted, the public will probably go the way of abusing this privilege (see the #RefWatchParty that occurred during the NBA Finals), but the intent to keep the conversation open and ongoing is a fantastic thing.
The union has actually been very active on Twitter (@MLBUA), showcasing good calls by umpires in an attempt to educate the general public on how they work. Possibly the best part of this work, however, is even more highlights for the UMPS CARE charity.
Officials in these major sports take unfortunate abuse from the uneducated public. Players, coaches, and the media have a tendency to speak and act in ways that do not represent the educated point of view of the official. These actions speak to a psychological issue of scapegoating, leaving the officials as the common enemy among rivals.
The officials are tired of being treated as sub-humans. These platforms will allow their voices to be heard. The public would be smart to recognize this and know they are proud to uphold the integrity of the game and do their job.